TAT and EVA Air sign LOI to jointly promote Thai tourism

The Tourism Authority of Thailand (TAT) and EVA Airways Corporation signed a Letter of Intent (LOI) to cooperate in the promotion of Thailand’s tourism for the mutual benefit of the two events, which is in a position to see EVA Air’s world route community used to spice up visitor numbers from key worldwide markets to the kingdom.
Yuthasak Supasorn, TAT Governor, said…
“Together, TAT and EVA Air will make it even simpler for travellers to embark on extraordinary journeys to Thailand, seamlessly connecting the world to the fascinating wonders of the dominion through its short-haul and long-haul flights, and showcasing its huge tapestry of sights, from the bustling streets of Bangkok to the tranquil seashores of Phuket, and the ancient ruins of Ayutthaya to the serene temples of Chiang Mai.”
“We are delighted to work with TAT on advertising initiatives that showcase the enchanting Thailand landscapes, vibrant cities and heat hospitality that make Thailand a preferred destination for vacationers from each nook of the world,” said EVA Air’s President Clay Sun. He added…
“By leveraging our intensive international network, we can help be positive that Thailand is permanently positioned on the international tourism map,”
The LOI was signed between Siripakorn Cheawsamoot, TAT Deputy Governor for International Marketing – Europe, Africa, the Middle East, and Americas, and Charlie Pan, EVA Airways Corporation Executive Vice President, Passenger Management Division, in a signing ceremony held in Bangkok.
Witnessing the signing have been Yuthasak, Tanes Petsuwan, TAT Deputy Governor for International Marketing – Asia and the South Pacific, Clay Sun, EVA Airways Corporation President, and Jackie Kang, EVA Airways Corporation General Manager of Thailand department workplace.
The LOI requires the promotion of Thailand as a most well-liked tourism destination throughout EVA Air’s expansive route network. Case study will assist EVA Air in creating passenger visitors from key strategic markets by supporting tour operators and journey agents throughout the airline’s network with promotional giveaways and packages, incentives, and marketing.
EVA Air’s short-haul network sees it working 28 direct flights per week between Bangkok and Taipei, day by day flight between Chiang Mai and Taipei, every day flights between Bangkok and Japan (Tokyo Narita, Tokyo Haneda, Okinawa, Osaka, Fukuoka, Komatsu, Sendai, and Sapporo) via Taipei, and Bangkok between South Korea (Seoul) through Taipei.
Its long-haul community incorporates 84 flights a week between Bangkok and North America linking Thailand with the gateway cities of Los Angeles, San Francisco, New York, Chicago, Seattle, and Houston within the USA, and Toronto and Vancouver in Canada, via Taipei, and direct flights or through Taipei, between Bangkok and the necessary thing European locations of London, Vienna, Amsterdam, Paris, Milan, and Munich.
The LOI additionally requires TAT and EVA Air to organise FAM journeys to Thailand for influencers, tour operators, journey agents, and other tourism and media personnel to promote Thailand’s tourism, and for the two parties to discover the potential of joint exhibitor participation at TAT tradeshow and roadshow events, in addition to to take a look at growing joint advertising campaigns in key markets.
In the Skytrax 2023 World Airline Awards introduced in June 2023 at the Paris Air Show, EVA Air was named in ninth spot among the ‘World’s Top 10 Airlines’, and first for the ‘World’s Best Premium Economy Class’ and ‘World’s Best Premium Economy Class Catering’ and ‘Best Premium Economy Class Airlines in Asia’. EVA Air in 1992 was the first airline to introduce a Premium Economy Class, which led the way for what has turn into an industry-wide staple.
In May 2023, EVA Air additionally acquired Skytrax ’s 5-Star Airline certification for the eighth consecutive yr. And AirlineRatings.com in May 2023 ranked EVA Air eighth among the many ‘Top 25 Airlines in the World for 2023’, having in January 2023 ranked the Taiwanese airline ninth among the many ‘Top 20 Safest Airlines 2023’..